Butterfield Marketing is working with Overview Mapping Limited to promote its VeriLocation brand. VeriLocation is one of the UK's leading providers of GPS (Global Positioning System) fleet tracking and telematics systems, with over 5,000 vehicles being tracked in the UK, Europe and Middle East.

VeriLocation approached Butterfield Marketing before booking a stand at the Commercial Vehicle Show - one of the industry's major exhibitions. They had new products to launch and felt that they needed to step up their marketing communications activity. Our work involved creating a strong look for the stand by designing exhibition graphics as well as preparing literature, project management and PR.

Andrew Overton of VeriLocation adds: "Butterfield Marketing was able to provide us with a comprehensive project plan for the show and implement it by liasing with myself, suppliers and the event organisers. As a fast growing SME company we do not have the skills, or more importantly, time in-house to pull this sort of project together without disrupting day to day activities. Butterfield Marketing stepped in to ensure the whole event was effectively deployed with good sales derived from the event, making it an overall success."

See www.verilocation.com for more information